David over at Stylegala announced Tuesday that he has put the site up for sale. The starting price is $30,000, and he’s selling it via auction on SitePoint.
$30,000 seems very reasonable for a site with over 4 million monthly page views and 900,000 visitors, but this is one case where the buyer better be very aware of what he’s getting into. I know from having bought Unmatched Style that it’s going to take a special person to replace David. It has to be someone with real passion for CSS design and development. You can’t fake it.
It’s an outstanding opportunity, but definitely one to be taken very seriously.
Update: The bid is up to $40,000 now, and the auction is slated to last until June 15 or until they “the right buyer at the right price.”
Comments
He might be better leasing it to someone else. Maybe like $5000 deposit and $1000 a month for 24 months. I just doubt anyone with a passion for standards has $30k sitting around that isn’t already allocated to other projects/apps. I’m sure SEO types and Adsense gurus would buy it in a flash but it would lose some of its audience if it didn’t remain a high standard.
That’s a really good point, Anthony. Might be a good pickup as a showcase piece for a large web design company, too.
Yeah a design company could pick it up but I’d say a web host or web design/dev app maker would get the most benefit from owning it. I know medium sized hosts that spend that much in a month just on Adwords.